Pornography of My Inner Universe
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A Lotion Campaign

By Wild Ice
A TV advertisement of Johnson's and Johnson's sits in front of many Filipinos as it claims that instead of splurging over that advertisement which could have contained models with perfectly lit skins and babies with kissable bottoms, the company decided to donate it to the Red Cross. The usual you would be moved along with an I'm-so-touched sound coming from your mouth saying, "Awwwwwwww.." The unusual me responded with a "What the....?!"
Is the big boss of Johnson's and Johnson's running for the elections? Imagine the free lotions for those people on the streets. Imagine all the free colognes for the orphanage. Imagine all the free soaps for those whose houses were burned.
But it was just a nice thing to do for an organization. Yes, I know, I'm being too negative right now. But isn't it already a little awkward to see them post their good deed on national TV for a few minutes?
You hear those songs which are stuck on your head because they keep on reverberating on every household? You see those candidates for elections on TV handing over relief goods, talking some group of employees, making a statement about "answers to your poverty"? They make no difference. We have seen the same ads over the years and they also claimed they will bring us out of our dump sites.
Did they? Whom are we to believe now? Isn't it obvious that the way they look as they help people while the camera rolls is a little FAKE?
If you were to advertise yourself, why not tell us what YOU CAN do to the country instead of making us see that YOU CAN do it in front of the camera? Why can't you lay down your plans in front of us, some outline or whatever? It will be boring for MOST OF THOSE PEOPLE who are looking for entertainment but WE NEED TO KNOW YOU CAN. Try blending over your nice campaign with your plans, it will sound like nice music for our future's ears.
And if you were to run for elections, please, STOP POSTING YOUR ARTLESS POSTERS IN EVERY PLANE YOU COULD FIND. It's worse than vandalism. If you want people to remember you, then do something nice and make sure you don't have to grab the media along because people will remember you if YOU HAVE REALLY HELPED THEM. They don't need a poster to remind them they have to vote for you. All they need is their faith in you because they know YOU CAN.
Actually, if you really think you're worth of becoming the leader of the country, you don't need to endorse yourself. Just do what WE ALL NEED to get from you. We don't need to hear your jingles, your ads showing you baring your teeth to a group of Filipinos nor your simple lines that don't really mean anything because it's already a mere cliche in the world of Philippine election campaign. What can those campaigns do to our future? WE NEED ONLY YOU.
 

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